About Noonmark
Noonmark Group, LLC offers a full range of marketing, research and consulting services to its clients. We provide the inspiration you expect from a creative marketing firm with the reliabilty of a professional, results-oriented staff.
Leadership
Greg Dixon, IOM, Managing Partner
Greg founded Noonmark Group in 2011 after spending six years as the Vice President for Tourism at the Saratoga County Chamber of Commerce in Saratoga Springs, New York. In that role, he led the destination marketing program for Saratoga County and Saratoga Springs, helping to grow the tourism industry during his tenure. He handled all media buying, creative direction, advertising, marketing plans and strategy for the destination.
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Lesley Dixon, Partner
Lesley handles digital advertising campaigns, PPC marketing and web analytics at Noonmark, when she's not taking a photograph somewhere. A graduate of the State University of New York at New Paltz with a degree in Accounting and an accomplished professional nature photographer, Lesley is both creative and highly organized - a win-win for clients.
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Associates
John Parmelee
John Parmelee is a faculty member at the State University of New York at Plattsburgh in the Hotel, Restaurant and Tourism program. John helped develop the tourism research program for the former Technical Assistance Center at SUNY Plattsburgh. He helps Noonmark clients design, develop and execute destination research projects.
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Victoria Zinser Duley, AICP, CEcD
Victoria Zinser Duley is a community and economic development professional with fifteen years of experience across several disciplines. She holds a Master of Urban and Regional Planning degree from the University at Albany and certifications in Planning (AICP- American Institute of Certified Planners) and Economic Development (CEcD-International Economic Development Council). Victoria helps Noonmark clients with market research and planning projects.
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Todd Comen Ph.D
Todd Comen is the director of the Institute for Integrated Rural Tourism and is a Professor of Hospitality and Tourism Management at Johnson State College in Vermont. Professor Comen has spent over thirty years in the tourism and hospitality sector, as an entrepreneur, restaurateur, hotelier, and most recently as an educator and advisor to industry partners. Professor Comen has a Ph.D in Natural Resource Management with an emphasis on regional landscape planning from the University of Vermont.
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Nicole Keiner, IOM
Nicole has nearly 10 years experience in public relations and marketing. She is the former Assistant Vice President of Communications and Marketing for the Harrisburg Regional Chamber & Capital Region Economic Development Corporation (HRC/CREDC) in Pennsylvania. She was responsible for overseeing the organization's marketing and communications efforts. Nicole works with Noonmark clients on public relations planning and strategy.
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Erin Ebersole
Erin has nearly 10 years of experience in the tourism industry. She is the former Membership & Services Coordinator at the Saratoga Convention and Tourism Bureau where she was responsible for member relations, communications and membership growth, as well as sales assistance, website maintenance and design, e-newsletters and organizing special events.
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Janna Herbert
Janna is a Lebanon Valley College graduate with a degree in Digital Communications and a graphic design/business administration specialization. She has experience in creating compelling print and digital designs for private sector and non-profit clients, including experience with the Harrisburg Regional Chamber & Capital Region Economic Development Corporation (HRC/CREDC) of PA as their Graphic Design and Marketing Communications Intern. Janna works with Noonmark clients on various design projects.
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Key Alliances
We work with several specialist firms to expand our already wide range of skills, allowing you to have a one-stop shop for your marketing and consulting needs with professional management of the entire project by the Noonmark Group, LLC. In addition, we have several former Tourism, Chamber of Commerce and Economic Development Executives that are capable and reliable partners to assist when needed.
